Wednesday, March 04, 2009

Justifying Increase In Vending Prices

All over the U.S., vending operators are facing the challenge of increasing vending product prices. Planet Antares vending operators complain about the fact that vending customers expect the on site vending machines to be a low cost alternative. Already, competitors like convenience stores and fast food restaurants have hiked prices.

Often, Planet Antares vending operators find themselves in a fix where they can’t offer products to the end consumer for commensurately high prices. Instead, they need to be willing to stick to their requirements and demand higher prices even if it means losing a few accounts.

The accounts lost due to price rise can be recovered by vending operators who think strategically and plan accordingly. While you try to rebuild your business image from a universal crowd pleaser that makes ends meet to a shrewd selector of drink and food options who understands the art of regular price hikes, this needs to be focused upon.

Mainly, the challenge of increasing prices has two aspects:

1) To show to the account manager that the need for a price hike is driven by the vending operator’s rising cost of operations

2) To illustrate that the raises are in the interest of better services to all customers
Planet Antares vending business owners must make efforts to strike a balance between the relentless penny price hikes by the bottlers and other suppliers and the sensitive issue of demanding higher prices from customers.

It is critical to equip yourself with the ability to explain the needs and benefits of the price hike. One way is to post letters on the fronts of vending machines to explain the price hike kindly but firmly to the customers. Also, be clear about the fact that in order to offer quality services, you need to recover costs and make a reasonable income.

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