Monday, April 21, 2008

Effective Arguments For Raising Vending Prices

It has always been a major challenge for vending operators in the U.S. to raise prices. Planet Antares vending operators complain about the fact that their customers expect the on site vending machines to always be a low cost alternative. The major competitors of vending, convenience stores and fast food restaurants have hiked their prices while vending industry prices have not.

As a result, Planet Antares vending operators find themselves caught between this scenario where they can’t offer products to the end consumer for commensurately high prices. They should have the courage to stand in there and demand higher prices even if it means loosing a few accounts.

If the vending operators think strategically, they can recover the accounts lost due to price rise. This is what you need to remember as you try to rebuild yourself from a universal crowd pleaser who makes ends meet into a shrewd selector of drink and food options who understands the art of regular price hikes.

In short, the challenge has two aspects:

1) to show to the account manager that the need for a price hike is driven by the vending operator’s rising cost of operations

2) to illustrate that the raises are in the interest of better services to all customers
Planet Antares vending operators must make efforts to navigate between the relentless penny price hikes inflicted by the bottlers and other suppliers and the sensitive issue of demanding higher prices from customers.

Be ready to explain the needs and benefits of the price hike. Letters can be posted on the fronts of the vending machines, explaining the price hike as kindly but firmly as possible, you also need to explain the fact that in order to continue to offer good services, you have to recover your own costs.

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